Here comes the Robot!

2022-12-08 Imposing change without a process will always prove costly for your business One of the Models available to guide a Change Management Process (from https://whatfix.com/blog/mckinsey-7s-model/) Earlier this week I was part of a team that facilitated...
Organisational Culture Audits: A business imperative post-Covid 19

Organisational Culture Audits: A business imperative post-Covid 19

A conversation with a friend who is a Human Resources Director for one of the biggest construction companies on the continent sparked a thought about the critical value of organisational culture to the long term sustainability of business. Thinking about it even more...
Why is social media important for your PR campaign?

Why is social media important for your PR campaign?

The pervasiveness of social media is hard to ignore. Anyone with a digital device is an online content creator. With everyone on the bandwagon, social media is here to transform our communication methods. In the world of public relations, social media defines the new...
Why do SMEs need Public Relations?

Why do SMEs need Public Relations?

Bill Gates has often been quoted that he would spend his last dollar on public relations, and Sir Richard Branson’s sentiment that a good public relations story is more effective than a front page advertisement reflects the style of his businesses. However, both...
Branding is a Key to Your Business Success

Branding is a Key to Your Business Success

People nowadays are very brand conscious. They do not settle for anything that is considered as an imitation of something else. They really prefer the original and not the fake. But the question is how can a business brand be original and not fake? Let’s face it,...